Are you a dreamer, innovator, thinker and a do-er who believes in contributing to something that makes difference? Make an impact. Join PMI.
How Will You Make a Difference to PMI?
The Copywriter will play a pivotal role in ensuring the consistent application of PMI’s tone of voice guidelines across all brand touchpoints. Reporting to the Creative Studio Supervisor, the Copywriter will closely collaborate with Brand Management and the Events Marketing team to develop captivating copy and content for brand, product, and event marketing campaigns. The Copywriter will be responsible for crafting engaging and compelling content for a variety of marketing channels and campaign activities, including email, advertising, social media, and the website.
What You’ll Bring To The Role
- Content Creation: Write persuasive and on-brand copy for a wide range of marketing materials and channels, including but not limited to emails, advertising campaigns, social media posts, and website content.
- Brand Consistency: Ensure the strict adherence to PMI’s tone of voice guidelines, thus maintaining consistent branding across all touchpoints.
- Collaboration: Work closely with Brand Management and the Events Marketing team to develop engaging copy and content for brand, product, and event marketing campaigns.
- SEO Optimization: Possess a good understanding of Search Engine Optimization principles and best practices to optimize content for search engines.
- Value Proposition and Messaging: Assist in articulating product and offering value propositions, and contribute to the development of brand and product messaging frameworks.
- Research: Conduct thorough research to stay abreast of industry trends, competitors, and consumer behavior, which will inform and enhance copywriting strategies.
- Quality Control: Thoroughly proofread and edit content to guarantee accuracy, clarity, and grammatical correctness.
- Project Management: Manage multiple projects concurrently, ensuring that deadlines and quality standards are consistently met.
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 2+ years of proven experience as a Copywriter, preferably within a brand or agency setting.
- Strong understanding of SEO principles and best practices.
- Exceptional written and verbal communication skills.
- Creativity and the ability to craft engaging and persuasive content
What You Can Expect From Us
We value and nurture an environment of inclusivity and diversity, and a culture of communication and collaboration. Your health, safety and well-being come first, and we believe that you should have time for your work, but you should also have time for you..
Join Us And You’ll Get
- an excellent total package, with compensation and benefits based upon your geographic location.
- skill development opportunities, to help you grow now and into the future.
- access to a global network, to enrich your professional experience.
- flexible options to help balance work time and your time
- award and bonus opportunities.
- The salary offer will be based on several factors, including the candidate’s demonstrated skills, qualifications and relevant experience.
Let’s help make the world work better for everyone. Apply today!
Project Management Institute, Inc. is committed to providing equal employment opportunities without regard to sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by applicable law.
As a government contractor, Company Name is subject to Executive Order 11246, the Rehabilitation Act of 1973 (Section 503), and the Vietnam Era Veterans Readjustment Act of 1974 (VEVRAA), all as amended, which require government contractors to ensure nondiscrimination in employment and to take affirmative action to employ and advance in employment qualified persons without regard to sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected veteran status, or any other characteristic protected by applicable law.