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Content Creator/Marketing/Media Specialist (Internal)

Catena

$1,000 - $1,300
Apply before: April 28, 2024
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  • Date posted
    February 28, 2024
  • Salary
    $1,000 - $1,300
  • Apply before
    April 28, 2024
  • Career Level
    Mid-Level

Job Description

Description

About Catena:

At Catena, we redefine overseas hiring by cultivating offshore talent to form long term successful relationships where you can build an incredible career. Our rigorous qualification program and exclusive upskilling opportunities pave the way for a prosperous future at no cost to our candidates. We scout the brightest individuals, equip them with superior skills, and connect them with high-profile roles. Join us as a driven, ambitious individual and work directly with executives, evolving as their indispensable partners. Are you ready for this transformative challenge?

About the Role:

Position : Content Creator (Internal Marketing)

Working Hours : 9:00AM-5:00PM US Eastern Time

Salary Range : US$ 1,000-US$ 1,300/month (negotiable depending on skills and exp)

About the job:

As the Content Creator within Catena’s dynamic Marketing Team, you will play a pivotal role in elevating the company’s online presence through strategic content creation, optimization for search engines, and innovative marketing approaches. Your responsibilities encompass crafting, reviewing, and enhancing content for publication on the company’s websites and various social media platforms. Collaboration with the marketing team is integral to ensuring the alignment of content with ongoing marketing campaigns and brand objectives. Additionally, your creative input will be crucial for brainstorming innovative approaches and identifying new platforms to expand the current customer segment and broaden the target market.

Basically, we are looking for someone who is:

CREATIVE— Infuses creativity into content strategies, ensuring they resonate with our target audience while constantly explore new and imaginative approaches to content creation;

PROACTIVE— Takes proactive initiatives to anticipate challenges and identify opportunities in the content landscape while actively contribute ideas and strategies to drive the growth of the business; AND

INNOVATIVE— Introduces innovative approaches to content creation, keeping Catena at the forefront of market trends.

Duties and Responsibilities:

Content Strategy Development:

  • Collaborate with the marketing department to understand short-term and long-term marketing targets.
  • Develop content strategies to align with marketing goals.

Content Creation and Review:

  • Create compelling content for social media platforms to maximize consumer engagement.
  • Write and review content for websites, social media pages, and public communications.
  • Optimize content for Search Engine Optimization (SEO) to increase site traffic.

Collaboration and Branding:

  • Collaborate with the content and marketing team to determine brand taglines, logos, and other promotional material.
  • Ensure coherence between marketing campaigns and published content.

Traffic Monitoring and Analysis:

  • Monitor company website and social media traffic statistics.
  • Analyze the impact of new content on traffic metrics.
  • Take proactive measures to improve traffic based on analytics insights.

Innovation and Expansion:

  • Brainstorm and propose innovative strategies to improve traffic and engagement.
  • Identify and explore new platforms and channels to expand the target market.

Consistency and Alignment:

  • Maintain consistency in content to align with the brand history and plans.
  • Identify customer needs and create content that caters to those needs.

Website and Social Media Management:

  • Periodically update the website, social media, and content pages.
  • Stay abreast of emerging trends and technologies in web content management.

SEO Optimization:

  • Research key SEO terms and strategically incorporate them into the content.
  • Aim for maximum viewership through effective SEO practices.

Requirements

Experience:

  • Minimum 2 years of experience as a content creator with a focus on social media platforms.
  • Proven track record of successful content creation and marketing in a professional setting.

Skills:

  • Understanding of SEO best practices.
  • Proficiency in web traffic metrics, HTML, and web publishing.
  • Experience with content management systems and analytics software.
  • Excellent writing, proofreading, and communication skills.

Attributes:

  • Detail-oriented work style with strong time management and organizational skills.

Tools:

  • Proficient in Photoshop, Illustrator, Premiere Pro, Canva, Figma.
  • Familiarity with various social media platforms (Facebook, Instagram, TikTok, LinkedIn, Twitter, Youtube)
  • Project Management / Scheduler Tools

Benefits:

  • Career Growth: Catena is committed to the professional development of its team members, providing opportunities for career advancement and skill enhancement.
  • Forever REMOTE! : Who wouldn’t want to work in any setting with your own comfortability and enjoyment of your personal life just around the corner?
  • Long-term and Stable Position: Being a successful employee in Catena assures you that you will gain progress and development professionally.

Join Catena’s Marketing Team and contribute to the ongoing success of our brand through innovative content creation and strategic marketing practices!

More about Catena

Visit the company’s website for more information

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